Alicia Seifer M.Sc.

+49 2302 926-556   Alicia.Seifer@uni-wh.de

Vita
Alicia Seifer has been an integral part of the ZNU team since 2011. In particular, she has been involved in the further development of the internal and external marketing and communication strategy since 2017 and is responsible for online communication. In addition, she supports the expansion of the digital offer as a referent and she works as a research assistant on the BMBF-funded research project "BioVal" -  Biodiversity Valuing & Valuation. She completed her Master's degree at the FOM Hochschule für Oekonomie & Management in the field of Marketing & Communication with a final thesis on an empirical analysis for the development of a communication concept. In her Bachelor's degree in Business Administration - also at the FOM - she already focused on the area of marketing and sales with reference to sustainability in food retailing.